With 10 years across media, streaming and the creator economy, I help mission-driven brands transform casual followers into loyal subscribers and advocates.

Ongoing Fractional, Consulting and Project-Based Work

My Services

Ongoing Fractional

For teams that need consistent senior-level marketing support without the full-time overhead. I embed into your workflows, provide strategic guidance, and help drive audience growth on a flexible, part-time basis.

Project-Based Consulting

Perfect for when you need an expert to design and deliver on a specific initiative. From launching a newsletter or podcast to auditing your social strategy, I scope and execute projects with clear deliverables and measurable outcomes.

Hourly

Ideal for quick strategic sessions, audits, or brainstorming. Whether you need feedback on a campaign, guidance on creator partnerships, or advice on audience growth, I offer hourly consulting to meet your immediate needs.

My Portfolio

A selection of my past clients and work.

I managed paid media campaigns across Meta, TikTok, Roku, Amazon and podcast networks, lowering CPA by 35% and driving 50% YoY new subscriber growth.

Paid Media

Piloted and scaled serialized newsletters informed by engagement insights, generating 50K+ new leads and strengthening long-term audience retention.

Product Launch

Social Strategy

Launched KQED’s first TikTok channel, establishing voice and content strategy that connected with younger audiences and expanded the station’s digital community.